René Ocaranza
Art Director
ABOUT
Over the last year, more than three billion animals died in bushfires in Australia and more than 13 million hectares were deforested in the world. World Wildlife Fund needed the world to listen. Wunderman Thompson Chile created Nature Is Calling for Help, a radio campaign made with real bird songs, recorded while their forests were being destroyed – to raise awareness and make the planetary impact of bushfires and deforestation more visible.
MADEIT CREDITS
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World Wildlife FundClient
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Bas KorstenGlobal Chief Creative Officer -
Daniel BonnerGlobal Chief Creative Officer -
Eduardo OrellanaArt Director -
Gissel GalloAccount Director -
MantraProduction Company -
Samer ZeidanVP, Creative -
Wunderman Thompson ChileAdvertising Agency -
Daniel MinakerChief Creative Officer Latam -
Diego PintoCopywriter -
René OcaranzaArt Director -
Andres Zavala De la BarraArt Director -
Sebastian TarazagaChief Creative Officer Latam -
Jesus UlloaCreative Director -
Germán QuirozHead of Art -
D&AD