ABOUT

STADE DE FRANCE
National French Stadium – Paris - France

Challenge
WTTS expertise was consulted to revamp the Stade de France logo.
Stade de France was interested to adapt its corporate image in order to attract new targeted clients
(concerts, seminars, events)
Solution
Presentation of a new chromic color effect to enhance and diversify the logo perception
Results
A new visual identity deployed on official electric cars allowed Stade France to increase its visibility and targeted reputation
Scope of work
Art Direction - Visual Identity - Concept Development