ABOUT

THE BRIEF

To design and build a brand new, future proof website and CMS to establish TJB Super Yachts online, allowing it to compete with the big brokerage houses with a new keyword strategy, compelling content and seamless on-site UX. A custom CMS was required to allow the team to easily create and maintain rich content pages.

OBJECTIVES

Create a Brand New Website
Design Seamless UX
Bespoke Itinerary Builder

SKILLS

SEO
Website Design & Build
Content Creation

THE RESULT

SEO, website optimisation and competitor analysis was carried out to set the keyword strategy and website design for a seamless user experience. A new website was designed and built and fresh content created to communicate the brand’s end-to-end offerings and expertise. The “WOW” factor is provided by a new interactive itinerary builder tool - the first of its kind in the industry.