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Capitalising on the buzz during the Olympic Games, Atout France rented a space in Club France at the Old Billingsgate building. The France Tourism Development Agency gave us “carte blanche” to organise a 2-day and 2-night unique event to remember.

Our aim was to create a place for guests to relax in the French "art-de-vivre" watch the Games, and enjoy the best France has to offer. Within Club France we built an opulent screening area reminiscent of vintage style cinemas, and curated a photography exhibition showcasing French landcapes, architecture and culture. Visitors to the event were also treated to French Champagne and petit-fours while they watched the Games or socialised with other guests. As a souvenir of their unique experience at Club France, guests were invited to step into a photo-booth and pose with fun accessories against the backdrop of iconic French destinations.