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Love Is a Gift is Tiffany & Co.’s 2025 holiday campaign starring global House ambassador Anya Taylor-Joy. Captured in Los Angeles, the campaign follows Anya from New York City to London, Tokyo and back again, as she witnesses intimate moments where Tiffany Blue Boxes are exchanged and love is celebrated in all its forms. Directed by Jonas Lindstroem with still imagery by Carlijn Jacobs, the film brings cinematic elegance to the holiday season while positioning Tiffany & Co. as the ultimate destination for extraordinary gifts and expressions of love.

At the center of the campaign is the idea that love itself is the most precious gift. A white satin ribbon, the campaign’s central motif, leads Anya around the world as she experiences romantic love, familial love and self-love. Featuring Tiffany Icons including HardWear, Lock, T and Knot, along with designs from the new Bird on a Rock collection, the campaign connects the magic of holiday gifting with the House’s enduring legacy of love, craft and iconic design.