Rebecca Hayter Creative Director

ABOUT

Blendate is a dating app for single parents where everyone is on the same page - no need for the big reveal anymore.

This is the concept and design I came up with for the company and app.

Two circles blending into one - the idea of two people or families meeting. The difference in size, of the circles, represents the endless possibilities in diversity of two different families or people meeting. The two circles also represent a Venn diagram. Venn diagrams bring circles together to create an intersection in which common interests lie. Possibly a sweet spot of a blossoming relationship. This icon plays as the 'B' in Blendate.

I created three colour variations. A black version, a colour version - choosing bright reds to play on romance and maturity, and a gradient of the skin-colour range to represent diversity of all people.

MADEIT CREDITS

  • BlendateClient

Blendate Logo and App Icon

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