ABOUT

Flair are an ongoing regular client of mine. Plasticine was invented in 1895 and there was great excitement when I was asked to completely rebrand it and design the packaging for a totally new range of products for a major relaunch. The brief was to revive the brand and give Plasticine a striking visual identity, giving it a greater on-shelf distinctiveness and standout. The client was delighted with the new design and it has put Plasticine back on the retail map. I always work closely with my clients to produce creative design and branding solutions, on time and on budget which ensures repeat business year after year.