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About me

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- I'm an advertising utility player and a results-driven Creative Director/Art Director/Graphic Designer who has led the marketing and advertising efforts for some of America's most recognized brands.

- I have created highly successful branding campaigns in almost all industry categories.

- I've been an integral part of planning strategies, creation of advertising & promotional campaigns. Hands-on supervision (including writing, art direction and production) of Print Advertising, Broadcast (TV, Radio, Sales Videos & Corporate Videos), Brochures, Direct Mail, Web Design, Outdoor, Point of Sale, Corporate Identification & Logo Development.

Working with top ad agencies (Michigan Av, Madison Av, Wilshire Bl) or providing marketing and creative services as an independent contractor, I have built a reputation as someone who knows how to build brands in all marketing channels, including B2C/B2B, retail and more - via direct, web and traditional media.

To view a video of my portfolio, visit: .com
Also visit: .com/new
.com/in/randallscherrer

I've been an advertising instructor at Art Center School of Design in Pasadena. Member, New York Art Directors Club. Printing Industries Association of Southern California. Signatory, Screen Actors Guild, AFTRA, AFM.

Details

AvailabilityLooking for work

ContractPerm, Freelance, Temp-Perm, Part time, Remote

LocationWoodland Hills, USA, United States

Skill LevelJunior, Middleweight, Senior, Director

LanguagesEnglish

Tagged Job TitlesArt Director, Creative Director, Graphic Designer

Recommendations

Currently No Recommendations

Skills

adobe creative suite, Advertising, Art Direction, Creative Direction, Marketing Strategy, Post Production, Script Writing, Video Production

Sector Experience

B2B B2C, cpg, ooh, Point of Sale, QSR, QSR CPG

Clients

Chevrolet, Clairol, Coca-Cola, Excedrin, In-n-Out, Kraft Foods, Pabst Beer, Paramount, Procter & Gamble, Sony Pictures

Awards

Art Director’s Club - Gold

Trade Associations

New York Art Directors Club, SAG/AFTRA

CV / Resume

Randall's CV/Resume

Activity

Connections12 Followers58 Following45

Likes0

Creativepool member since 13 March 2022

Work
Articles
Achievements
Activity

Randall's work

Scherrer Creative Reel

RSA Logos 10-2022

Valentine's Day 2022!

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