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Rachel Goodger
office manager
ABOUT
"This sensitive film from the Alzheimer's Society examines how dementia claims more than one life when caregivers are left unsupported. The two-minute commercial focuses on a woman caring for her husband, her phone calls providing a profoundly melancholy soundtrack as she tries to reach out and receives no help in response.
Directors Novemba handle the subject matter with appropriate delicacy, offering unflinching insight into the couple's collapsing world yet ensuring their love shines through the darkness. The wife's Sisyphean struggle is disquieting to watch - as it should be - and a final denial of funding hammers home."
MADEIT CREDITS
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Alzheimers SocietyClient
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Alex BinghamSound Engineer/Designer -
Black Kite StudiosPost Production Company -
Chris Da RozaCreatives -
Machine SoundSound Company -
Stephen DunneEditor -
Creative Circle, Creative Foundation & The UK Creative Festival -
Medb RiordanProduction Company -
Hugo IsaacsCreative -
Rachel GoodgerAgency -
EngineBranding Agency