ABOUT

'Causeway Coffee' was a self appointed project to brand a cafe. The logo was based off of the shape of the iconic pillars of the Giants Causeway with the strap line 'The Giants of Coffee Making.' The brand creates an emotional connection by being unafraid to show its roots and connecting itself with local Northern Irish heritage. The direction of the branding was modern, sans-serif and vectorised to establish a young trendy look to compete with the local competition within the catchment area.