Quitterie Baudet Designer

ABOUT

TOP/COM GRANDS PRIX Consumer 2016 - GOLD
Category : Website / Online operation

Old El Paso, a General Mills group brand, asked Rosbeef! to advertise the launching of its new range of high-end culinary preparation kit : Restaurante. The brand wants to advertise its new range to foodistas on social networks, without having any official account. How to recreate the premium appearance of its range? How to test its new product and create an effective word-of-mouth on social networks? Finally, how to create a drive-to-store?

Agency : Rosbeef!

Date created: August 2015 2015-08-01T00:00:00+0100
Date published: 8 November 2016 2016-11-08T11:11:18+0000

MADEIT CREDITS

  • Old El PasoClient
Project featured: on 21st July 2016

Old El Paso - #1PHOTOFOR1TACO

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