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Top 10 Account Wins of the Week

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Deutsch – Pandora

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Deutsch will be responsible for redefining Pandora’s brand positioning and marketing communications strategy as the brand launches new products to a new generation of users. Deutsch will lead integrated brand creative and digital work. Over the past year and a half, Pandora has invested in helping artists grow their careers, beginning with the launch of AMP (Artist Marketing Platform) in October 2014, which most recently, Pandora launched AMPcast, a tool that lets artists record spontaneous audio messages on their mobile phone and target their fans. The account

 

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