ABOUT

Radio Alice is the brain child of brothers Matteo and Salvatore Aloe and Emma King. Located in Hoxton square, the pizzeria is named after Radio Alice, a pirate radio station that broadcasted in the 1970s from a two-room attic in the centre of Bologna.

Bringing a unique pizza experience to London, they use the not so traditional way of cooking the base before adding the toppings and this is to truly enjoy the organic ingredients lovingly chosen on top.

The challenge was creating an online presence for this effortlessly cool brand, with a laid back approach that would still emulate the physical experience of visiting the pizzeria.

We teamed up with the fantastic Charlie Smith who created a very clean and beautifully simple design and which we then translated into a responsive and fully functional website. In order to create a seamless aesthetic experience for the user, we created a customised Book A Table widget to match the design as well as building menus that reflected those used in the in-house menus.