ABOUT

Skype Translator helps you communicate across language barriers, bringing people closer together. You can use almost any Skype-enabled device to make a free Skype Translator video or voice call with someone who speaks another language.

To tackle this, the brief was showcase a compelling, but not too dramatic (politically charged) example of someone using Skype Translator – Mandarin to be really effective at something important in their life.

In response, I creatively directed a promotional film that followed American Photojournalist Tom Carter as he used Skype Translator to talk to his guide Xiang Bin (in Chinese) and find the best vantage point to capture a commissioned photograph of Yangshuo. The result? Tom discovers the true beauty of rural China and takes the photograph he wouldn't otherwise have got.