Bloomberg
New York
ABOUT
TicToc by Bloomberg is the first and only global news network built for Twitter. To showcase it, we created a campaign of quick 10-second videos for fast-paced Austin airport during SXSW 2018. Each video highlights how TicToc’s range of coverage overlaps with SXSW attendees’ range of interests. Onsite at the event, we built a TicToc pop-up juice bar outside the Twitter House, where attendees could stop for refreshments and engage with the brand.
MADEIT CREDITS
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Bloomberg -
Isabel Sierra y Gomez deExecutive Creative Director, Brand and Platform -
Damian TotmanCreative Director -
Michael EisenreichGlobal Head of Bloomberg Studio -
Jordan Achilliart director -
Michael FetskoWriter -
Mikell Fine IlesDesign Director -
Derek BonvillainGraphic Designer / Art Director -
Loretta KielarMotion Graphics Designer