ABOUT

Hired on an initial one month contract my role as art director meant i was responsible for 360 campaigns with extremely tight deadlines. I utilised my strong conceptual eye and delivered content which pushed the brand forward, defining a new approach to the way photography styles were met.

My role involved strategic thinking and driving creative solutions to ensure a high standard of creative content was delivered. I worked on creating design which challenged the brands existing design principles all the while maintaining its fun and quirky nature.

I was responsible for a team of junior designers, stylists and photographers providing leadership to the team to ensure creative solutions were achieved.