About me

As the co-founder and managing director of the global creative production company Entropico, Harry Hunter has driven the company to significant achievements in the past year. His leadership has resulted in major project launches, international growth, and numerous prestigious industry awards, setting a strong course for 2025 and beyond.

Under Hunter's direction, Entropico has earned a D&AD Pencil (2025), 4 Shorties awards (2025), Webby Awards, a Bronze Cannes Lion, and an Effie Award. These honors highlight the company's dedication to creative excellence and its ability to produce impactful work in a rapidly changing media environment.
Hunter excels in complex storytelling at the intersection of technology and human experience. He has collaborated closely with industry leaders to narrate the development of advanced AI products, focusing on their resonance with users. At a time when traditional work methods are evolving, Hunter and his team are at the forefront, merging human creativity with the latest technological tools to push creative boundaries.
Having worked directly with product and marketing leaders on the introduction of AI and generative tools, Hunter has gained significant insight into the future of creativity for marketers and practitioners. He views the ongoing shifts not as threats, but as opportunities for a more dynamic future. He believes these changes will empower creators and brands to concentrate on their passion: producing exceptional work.

From launching award-winning campaigns like Black-Owned Friday to telling the story of the reimagining of "The Wizard of Oz" at the Sphere, Hunter's consistent strategy is to pair the most powerful tools with the most brilliant minds. This approach yields memorable work that captivates audiences and contributes to global progress.