About me

I'm a passionate and results-driven Creative with over 13 years of experience in the advertising
industry. Throughout my career, I've led and developed regional communication campaigns for
major brands such as Chocolates Jet, Chocolates Jumbo, Chocolisto,
Banco Caja Social, Nike,
MasterCard, Edgewell, and Terpel, among others.
My work has been recognized with multiple awards at leading industry festivals, including Effie
Colombia, Effie Latam, FI
AP, TO
P10 P&M, WARC Effective 100, YouTube Top 5, and several
others where I've been a finalist.
I bring a structured and strategic approach to creativity, working from insight-driven planning
to execution. I've led digital transformation initiatives and developed impactful content and
contemporary advertising. I also have strong commercial skills and a natural ability to build
meaningful relationships with clients and brands, driving creative collaboration and business
results.

Skills

Advertising, Art Direction, Audio Visual, Content Management, Copywriting, Creative Direction, Digital Marketing, Digital Strategy, Marketing Strategy, Sponsorship, Strategy Planning

Sector Experience

Advertising, Creative Services, Entertainment, Event Organisers / Management, Marketing, Music, Retail, Sports

Awards

Effie\'s - Bronze, Effie\'s - Gold, Effie\'s - Silver, El Ojo Shortlist, FIAP

Clients

Alpina, Avianca, Ecopetrol, Edgewell, MasterCard, Nacional de Chocolates, Nike, Nutresa