Tasmin Otter-Lunn Graphic Designer

ABOUT


Chloe came to me feeling disconnected from her current branding. While she had built an incredible business, she felt it no longer reflected who she was, holding her back from reaching her full potential. Her brand needed a refresh that captured her evolving vision and unique approach to weddings and photoshoots.

We developed a comprehensive brand identity that truly reflected Chloe’s personality, from the logo and typography to the tone of her messaging. This made it easier for her audience to connect with her and understand her distinct style. To enhance her brand further, we created a new website with a streamlined, intuitive user experience that highlighted her creative flair and services.

In addition, we designed a full set of custom illustrations, adding a personal touch that made her brand feel more authentic and approachable. These bespoke visuals injected Chloe’s personality into her business, making her stand out in a competitive market.

With her refreshed branding, website, and custom illustrations, Chloe now has a platform that genuinely represents who she is, giving her the confidence to share her business proudly and attract her ideal clients.

MADEIT CREDITS

  • Chloe Gels Photo & VideoClient
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Brand and Website Overhaul for UK Wedding Photographer

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CLIENT REVIEW

I worked with Tasmin for a complete re-brand of my photography business - Chloe Gels Photo & Video. Tasmin completely re-designed my entire website and did all my branding. Her work was incredibly thorough from start to finish and she worked one-on-one with me to make sure I received the product I wanted. There was no detail left untouched and the meetings we had / questionnaires I filled out made sure even the tiniest details were included in my brand. It is important for my business to feel personal and true to me and working with Tasmin, I knew that my passion and love for my work would shine through. You can see her amazing work here: https://www.chloegelsphotovideo.co.uk/.

* Chloe Gels Photo & Video
Client at Chloe Gels Photo & Video
02 Oct 2025

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