About me
Frida is a graduate of the School of Collective Communication Sciences at the University of Costa Rica. She currently works at Interaction, the most creative and effective agency in Costa Rica according to the Effie Index.
Her work has been awarded at festivals such as the London International Awards, New York Festivals, El Sol, El Ojo de Iberoamérica, FIAP, and Effie Awards, among others. She has also served as a jury member for festivals like Echo Latam and the Fepi Awards.
Frida has developed local and regional campaigns for brands such as BMW, MINI, Hyundai, Valvoline, Aliaxis, Sigma, Pennzoil, and Casio.
In 2023, Frida represented Young Lions in Cannes for Costa Rica, where she successfully secured a position on the shortlist in the digital category.