About me
Hello! My name is James and I'm an award-winning Creative Director, based in New York at EssenceMediacom. Some current clients include: eBay, Duracell, Dell, Mars and Google.
I have over 15 years of international experience working on a wide range of client categories, everything from fashion to finance.
Coming from an integrated background, I'm focused on breakthrough ideas that are not only effective for clients but spark conversations and action.
Some career highlights include characters from an insurance tv spot going viral and inspiring stores in Bali to sell campaign merchandise. Making the front page of a Melbourne newspaper for an activation I worked on for Puma. And the countless thank you messages received from ex-smokers who saw the lung cancer screening ads I did and were inspired to get their lungs scanned, which helped save their life.
I've said it myself countless times when trying to bring others down to earth, "It's just advertising, we're not saving lives here...", however it's important not to underestimate the power we have in our industry to inspire, open minds, change behaviors and help make a positive impact on an individual's life. That's what drives me every day.
Shameless plug: if you're interested in following along my photography on Instagram, check out: @jamesbarkleyphotography
Sector Experience
Clients
Bank of America, BMW, Dell Technologies, Dunkin, Ebay, Google, Planet Fitness, PUMA