About me

I'm passionate about developing and deploying best in class digital media campaigns from beginning to end. I have a strong understanding and utilisation of advertising platforms and their impact on brand and performance marketing KPIs.
I have worked on a range of clients from luxury fashion (Matchesfashion, Kate Spade, Topman and more) and E-com (MADE.com) to apps (PayPal and Treatwell). However, there is 1 common theme across them all and that is the passions of wanting to grow their business through digital media, specifically paid social. I have worked towards multiple KPIs and business models (B2B, B2C).