ABOUT

The film ‘The Night Is Young’ portrays people going out to clubs, before revealing that they are actually seniors, the vaccinated ones that can actually travel around and party again. The seniors are living their best night dancing, flirting, drinking Heinekens and partying until sunrise. Celebrating the old and carefree, the film encourages Millennials and Gen Z to get vaccinated too, and not miss out on the summer fun with the tagline “The night belongs to the vaccinated”.

AWARDS

Cannes Lions - Bronze

MADEIT CREDITS

  • HeinekenClient
  • Alex EftimieSenior Art Director
  • Ali AliDirector
  • Ali AliDirector / Photographer
  • Andrey TyukavkinGlobal Executive Creative Director
  • Beatrice PepeProducer
  • Bruno BertelliGlobal Chief Creative Officer
  • Claudio RovedaSocial Editor
  • Claudio RovedaEditor
  • Cristiana BoccassiniChief Creative Officer
  • Daniel Vargas GomezGlobal Strategy Director
  • Daniel VargasGomezGlobal Strategy Director
  • Delia ChiriacoRetoucher
  • Delia ChiriacoPost Producer
  • Eleni CharakleiaGeneral Manager / Global Client Service Director
  • Eoin SherryGlobal Creative Director
  • Francesca ZazzeraHead of TV
  • Francesca ZazzeraHead of TV Production
  • Good PeopleProduction Company
  • Good People FilmsProduction Company
  • James MooreGlobal Strategy Director
  • João AraújoArt Director Supervisor
  • Marco AstegianoRetoucher
  • Marco AstegianoPost Producer
  • Marta WereszczynskaAccount Manager
  • Marta WereszczynskaAccount Manager
  • Micheal BertoldiniMusic Supervisor
  • Michiel MarsmanMusic Supervisor
  • Milos ObradovicGlobal Executive Creative Director
  • ProdigiousProduction Company
  • PublicisAdvertising Agency
  • Publicis ItalyAgency
  • Sarah ToumaProducer
  • Sarah ToumaProducer
  • SIZZER B.V.Production Company
  • * James MooreGlobal Strategy Director
  • * Ilaria CastiglioniGroup Account Director
  • * Publicis ItalyGlobal Chief Creative Officer
  • * Marie PoumeyrolArt Director Supervisor
  • * Mihnea GheorghiuGlobal Executive Creative Director
  • * Ruxandra DrileaSenior Copywriter
  • * Fabrizio SqueoEditor
  • * Carola BracciSenior Social Media Manager
  • * Cannes Lions Winners 2022
  • * Luca VillaArt Director
Project featured: on 26th September 2022 Contributor:

Cannes Lions Winners 2022 has been a Contributor since 25th November 2015.

Invite x3

The Night is Young

Comments

Project tags