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Sipsmith’s loveable stop-motion character Mr. Swan returns to screens to celebrate the brand's first year as the official gin partner of the Wimbledon Championships 2021. In a new 60-second film, Mr. Swan mistakenly announces with boundless enthusiasm that ‘Wimbledon is The Official Tennis of Sipsmith Gin’. Mr. Swan is joined by new character Ani, who patiently attempts to correct Mr. Swan throughout his whistle-stop tour of the famous All England Lawn Tennis Club. The creative perfectly captures the love match between these two iconic British Brands, both champions of excellence with their unrelenting pursuit of greatness and yet while they take what they do seriously they never take themselves too seriously.