Wave Studios
London
ABOUT
Red flags are out and green flags are in, says this bouncy piece of work for Tinder. Keen to emphasise fun over fear, the brand present a lively rundown of their numerous safety features, including photo verification, in-app video chat, and blocks. Perhaps their new criminal background checker was too delicate for the final cut.
Still, there's enough for director India Harris to play with, and she creates a vibrant world of emojis, Kit-Cat Klocks, and one-legged statues for users to inhabit. This is complemented by an electronic soundtrack which comprises notification sounds and dispassionate vocals—a suprisingly addictive tune that suits the app's core loop.
MADEIT CREDITS
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TinderClient
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David DayECD -
Helen CliffeProducer -
Rachel BashfordProd M'ger -
Thomas ManghamColourist -
Inge-marie JensenCreative -
James CrossProducer -
India HarrisDirector -
Benjamin PearceProducer -
Whitehouse PostAdvertising Agency -
Zoe HarrisAss't Producer -
Lily AshtonProd Ass'nt -
Max MurphyExecutive Producer -
Wave Studios
Annual 2022 BronzeTinder - Green Flags OnlyMusic & Sound
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Wave Studios has been a Contributor since 25th November 2015.