D&AD London

ABOUT

Our film uses expressive and surreal storytelling to shift the sustainability conversation from policy and restrictions to gratitude and impact. Through stop-motion animation, we tell the story of an asthma patient whose breathlessness reflects a world in crisis. A prescription sparks a positive change, illustrating the ripple effect of well-controlled disease. The film shows every prescription makes a difference for patients and the planet. The soundtrack guides the emotional arc, mirroring the journey and supporting the visuals to take centre stage.

AWARDS

D&AD Award - Wood Pencil

MADEIT CREDITS

  • ChiesiClient
  • Alex UnickExecutive Producer
  • Annabelle LeeSenior Account Executive
  • Brett O'ConnorExecutive Creative Director
  • Bruno MazzilliAnimation Director
  • Daniel SallesDirector
  • Emma Marie LeaSenior Planner
  • Érica ValleStop Motion Animator
  • Erick RiccoDirector of Photography
  • Estelle CarringtonCreative Producer
  • Ha Mi VuSenior Account Manager
  • Isla CoulsonBusiness Director
  • John LongMusician
  • Katan WalkerArt Director
  • Luisa HackettAudio Executive Producer
  • Rob FullerHead of Planning
  • Sadie MayesAssociate Creative Director
  • Stephanie SaitoProducer
  • Teresa SbardellatiLead Set Designer
  • Wagner SanchesMusician
  • * D&AD
  • * Henrique TanjiComposer
  • * Sophie RoyallPrincipal Medical Copywriter
  • * Sfair & TanjiMusic & Sound Composer
  • * Sfair & TanjiComposer
  • * Natalia GouveaDirector
  • * Stephanie WangClient Services

Chiesi: Prescription for Change - Breath by Breath

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