Cannes Lions Winners 2021
London
ABOUT
Magnum wanted to encourage people to stay true to their pleasure while maintaining social distancing. So it launched the Magnum XXL Towel Collection, a line of giant 3x3m towels designed by three renowned artists.
AWARDS
Cannes Lions - Bronze
MADEIT CREDITS
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Magnum/UnileverClient
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Ben CurtisGLOBAL BRAND DIRECTOR -
David VanadiaARTIST -
Felipe CalvinoPRODUCT MANAGER -
Flora BellACCOUNT SUPERVISOR -
Jorge ZacherCREATIVE DIRECTOR -
Julien BarrauxGLOBAL VICE PRESIDENT -
Lucas RodriguezHEAD OF PLANNING -
Manuel CastilloASSOCIATE CREATIVE DIRECTOR -
María García CamposBRAND CREATIVE LEAD -
Tom EllistonGLOBAL BUSINESS DIRECTOR -
Tugce AksoyGLOBAL BRAND DIRECTOR -
Enrique TorguetASSOCIATE CREATIVE DIRECTOR -
LOLA MullenLoweAgency -
Diego Baltazar MacíasPRODUCER -
Tomás OstigliaECD -
Cannes Lions Winners 2021 -
Jorge SaadePRODUCER -
Kevin CabuliCREATIVE DIRECTOR