Dawid Szczepaniak
Chief Creative Officer
ABOUT
For 27 years, “Twój Weekend” – one of Poland longest running and most read erotic magazines, reduced women to sex objects. So when it was put up for sale, together with Gazeta, Wavemaker, MasterCard and BNP Paribas, we bought it. And then closed it down.
The magazine’s special final issue featured a variety of cultural issues, such as sexual education, gender portrayal, equal rights, sexism, and diverse and progressive narratives of femininity.
MADEIT CREDITS
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Mastercard, Gazeta, BNP ParibasClient
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Dawid SzczepaniakChief Creative Officer
