John Diss Art Director

ABOUT

This quality Cognac needs its' own look and feel. It needs its' very own tone of voice.
This was a pitch so we needed something that would stand out from the crowd.
A hearty mix of schoolboy french and a little Jules Verne/Victoriana had it all coming together nicely but I couldn't quite find the right font. I created this one instead. A highly distinctive, distinguished product had its' very own font to match. Martell Bold. The pitch was a winner.

MADEIT CREDITS

  • MartellClient
Project featured: on 24th November 2020

A little bit special

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