About me

I'm currently working as a social media executive at a global professional accounting body where I predominately oversee the day-to-day running of social campaigns. Working with the social media manager, I assist in establishing long-term strategies for our global channels, including Facebook, Instagram, LinkedIn, Twitter, and YouTube. In addition to running centralised campaigns, I frequently work with the local markets where I help to optimise their paid campaigns, provide training sessions on various channels, and ensure their targets are met through the use of streamlined campaigns. Working with the wider team has also enabled me to build a good rapport and expand my knowledge beyond digital marketing.

Reporting is something I pride myself on. Working as a data analyst in my previous role has enabled me to build on my analytical skills which allows me to communicate results effectively to stakeholders. I utilise reports to manage the success rate of campaigns, whilst carrying the learnings over to future campaigns.

Skills

Affiliates & Partnerships, Agency Coordination, Data Handling / Processing, Digital Marketing, Marketing, Problem Solving, Research & Development, Social Media, Team Management

Sector Experience

Charity / Not for profit, Education, Market Research, Retail