Fred Levron
Wordwide Creative Partner
ABOUT
For kids with cystic fibrosis (CF), airway-clearance therapy is the worst part of their day. SICK BEATS is the world’s first music-powered airway clearance vest, using the clinically proven modality of soundwave therapy in an awesome treatment experience. The prototype, a redesign of Woojer’s consumer vest, syncs with a smartphone to pull therapeutic 40Hz frequencies from music and send them to the chest. The SICK BEATS experience uses a curated Spotify library of thousands of 40Hz songs. Kids can find new 40Hz music and create custom therapeutic playlists for the vest, all in the Spotify app.
MADEIT CREDITS
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WoojerClient
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Aaron StackAssociate Director, Technology -
Area 23, An Fcb Health Network Company New YorkAgency -
Arthur DaraujoAssociate Creative Director -
BanditPost Production -
Canja Audio CultureMusic -
Cassandra BullBroadcast Production -
Chinkara SinghGroup Director, Broadcast Production -
Christine AniskoBroadcast Production -
ChrlxGraphic Designer -
Claire’s Place FoundationAdvocacy -
Corinne FeightVP, ACD -
Dave AdlerSVP, GCD -
Dr. Danieli SalinasMedical Director -
Eduardo KarasMusic Director -
Eduardo KarasMusic Director -
Eduardo TavaresSVP, CD -
Filipe ResendeMusic Director -
Filipe ResendeMusic Director -
Frank LaportVP, Director, Print Production -
FUZE ImageGraphic Designer -
Jason GraffEVP, GCD -
Jen MaSVP Director, Integrated Production -
Kristen BellVP, ACD -
Levi MynssenComposer -
Lucas SfairMusic Director -
Matheus Peres BrandãStudio Manager -
Miona MuiVP, Director of Integrated Production -
Mr. BronxAudio Post Production Company -
Pamela SavageSVP, CD -
Tim HawkeyEVP, CCO -
Juan WoodburyEVP, Branded Content and Entertainment -
Yessian MusicMusic & Sound -
The Embassy VFXGraphic Designer -
Elliot LangermanEVP, ECD -
Fred LevronWordwide Creative Partner -
Fabio RodriguesVP Creative Director -
Cannes Lions Winners 2021 -
Corinne FeightVP, Associate Creative Director -
Thiago OliveiraProducer -
Chinkara SinghGroup Director, Broadcast Production