About me

With a background in professional sports and fashion design, I applied strategic problem solving throughout my entire career.

Whether I was on a tennis court, analysing the opponent and their weaknesses, or as a designer aiming to create the best women's training apparel.

Compassion, curiosity, and obsessive attention to detail define me, combined with my passion for design and human behaviour - and this ultimately led me to UX design.

Completing the UX Design Immersive course at General Assembly, I unlocked my passion for designing meaningful experiences that shape how we interact with technology, bringing a creative problem-solving approach to create products and experiences that drive engagement across platforms.

Curious and resourceful by nature, I thrive in fast-paced environments and am not afraid to look at problems in the eye. I seek to build usable products for clients through early involvement, ideation, rapid prototyping followed by iteration to build what the clients want and what the user needs.