About me
Senior Copywriter at Minted
January 2019 to February 2020
- Served as principal writer for all touchpoints; managed all copy needs cross-vertically
- Crafted customer-centric copy for email, web pages, paid and display ads, video scripts, and print
- Collaborated with CEO, creative directors, designers, and marketing team on creative strategy
- Advocated our innovative design challenge platform in B2B and B2C communications
Senior Copywriter at Gymboree
December 2017 to January 2019
- Crafted copy for site, emails, social, packaging, store signage, partnerships, and UX assets
- Managed changing deadlines, multiple priorities, and high standards for our namesake brand
Copywriter at Gymboree
May 2016 to December 2017
- Wrote all print and digital copy for the Crazy 8 brand, including print ads, site, and emails
- Contributed to brand voice and style guide refresh and updated documentation
- Proofread all copy for the brand and assisted in proofing team members' copy
Item Content Writer (Contract) at Walmart
February to May 2016
- Wrote SEO copy for Walmart's top apparel brands
- Operated independently in a deadline-driven environment with minimal supervision
Copywriter at PartyCity
February 2015 to February 2016
- Crafted SEO copy for thousands of products, focusing on special features and customer use
- Maintained and significantly contributed to in-house copy style guide
- Edited scripts for content videos on Party City's official YouTube channel
Editor at Institute for Collaborative Biotechnologies
June 2014 to August 2015
- Edited an 800-page annual report of some of the nation's top biotech researchers
Food Writer at The Santa Barbara Independent
January to September 2014
- Interviewed local restaurant managers, head chefs, and owners for print and digital articles
EDUCATION
Pacific University
Master of Fine Arts in Writing
University of California, Santa Barbara
Bachelor of Arts in English. Minor in Professional Writing. Summa Cum Laude.
Skills
Branding, Content, Copywriting, Digital Marketing, Direct Mail, Editing, Email Marketing, Mobile Marketing, Proof Reading, Script Writing, SEO, Social Media, UX/UI, Writing