ABOUT

Boost is a free plastic store that encourage and helps you to live a more environmental lifestyle. I got rid of the idea that eco friendly means black & white or earth colours, and went for a more colourful and eye catchy pallet. The brand name settles on the idea of improving the individual's every day decision on what to buy or where to buy, hence the icon of a person in the logo that also resembles a pedestal that raise the letter "O" to make reference on the action itself.