About me
Experienced Marketing and Communication specialist with 18 years in-depth international experience with multi-channel work experience (B2B2C, offline and online) in international environment.
Achieved a career growth based on results in managing international projects and high profile events from strategy development, execution management to ROI evaluation.
I have always believed deeply in training and professional update. With the arrival of the digital age I deepened my professional knowledge with SDA Bocconi master in marketing and certificate in Google Digital Marketing, social media marketing, ecommerce.
Specialties:
- Press Office
- Trade Marketing
- Co-marketing/co-branding and sponsorship activities
- Planning and implementation of marketing strategies with CRM
- Events organization (brand events, in-store promotion, International Trade Show conception, fairs..)
- Media Planning and Budgeting
- Social media marketing
- Digital marketing
In 2004 & 2005 I worked to personal projects that led me to reach the best results ever had increasing my competence and qualification:
✓ Resource management
✓ Motivation
✓ Organization and planning
✓ Teamwork and leadership
✓ Patience and resilience
✓ Sacrifice and passion
✓ Communication and storytelling
✓ Risks and crisis management
Maternity is a master for those who have this beautiful chance in life!
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Skills
Advertising, Brand Management, Branding, Communications, CRM, Digital Marketing, Internal Communications, Marketing, Public Relations