About me

I am a vastly experienced marketing and media professional with a proven background in leading the creation and execution of through-the-line brand and communication strategies for companies and organisations across a variety of sectors. Currently, I am Interim Head of Content at London Business School and oversee the strategic creation, production and delivery of a multi-channel and fully integrated marketing plan building towards a brand relaunch in mid 2019. I am also a director of content and strategy for an affiliate and PPC digital marketing brand and, while Head of Creative and Content at Europe's largest content marketing agency, formulated award-winning media strategy and joined-up multi-media content plans for firms such as Bentley, Burgess Yachts, Blackrock, EY, Euler Hermes, Grant Thornton, the Chartered Institute of Management Accountants, the Institute of Directors, Fujitsu, Thomson Reuters, Sainsbury's, Weight Watchers and UBS. I also organise and host webinars, podcasts and events, and am an experienced and award-winning print and digital editor, journalist and writer who has worked at some of the UK's most prestigious national newspapers.