About me

I am highly experienced in project management and delivery, as well as proficient in setting strategy, creative thinking and pitchwork. I really enjoy working with clients and internal teams to devise solutions to meet the needs and objectives of a brief, then seeing ideas come to fruition. I have participated in many aspects of delivery; from design sprints, ideation and prototyping to proposal work, day-to-day project management and reporting. I also am also well-versed in working with creative, media and PR agencies to develop plans for impactful campaigns that deliver tangible results, and have also devised and run production of content for web, social and other channels such as digital-out-of-home and print.

For a number of years I have developed digital programs, campaigns and web projects for many of Costa Coffee's global properties and channels forming part of large-scale marketing programs. I lead a mobile-first website build and a number of digital campaigns for UNIQLO, as well as a series of digital-based incentives for Safilo Group. In addition, I have worked on proposals and the scoping of projects for corporate clients such as BP and Pfizer. The work I have carried out has lead to the creation of two products for the agency; promotional platform Prize Media, which provides ready-made backend mechanics upon which rich front-end campaigns can be built and Carrot Incentives, which is a re-skinnable stand alone campaign tool aimed at motivating sales teams with rewards.

As an industrious, curious and detail-driven person, I thrive on learning new skills and ways of working to expand my knowledge and understanding of the digital landscape and the methodologies and tools employed to plan and deliver results for clients. I am keen to continue my career in digital production as well as expand on my experience in strategy.