About us

A division of Hot Ant Holdings (Pty) Limited. We are an online, digital and social media company. We are also an external marketing auditing firm targeting medium and large scale companies.

Founded in 2017, Hot Ant Media has grown from managing 1 firm to over 60 companies under its Online Marketing management portfolio.

We help companies attract visitors, convert leads and close customers. Traditional marketing is broken. Buyers are taking control. They're tuning out old-school marketing and sales tactics that are impersonal and interrupts

 44% of direct mail is never opened.

 86% of people skip TV commercials.

 63% of flyers are thrown away before reading them

Don't interrupt buyers, attract them.

Turn your social media/website into a magnet. Create content, optimize it for Facebook and search engines and share it on social media. Then engage your prospects with landing pages, calls to action, personalized email and a personalized website. That's how you market to humans. That's inbound marketing.

Attract

Create blog posts, eBooks, videos, and other content that answers questions your prospects are asking. Optimize it for search engines and share it on social media.

Convert

Turn traffic into leads with powerful offers. Use landing pages to promote valuable material. Engage serious prospects with clear calls to action.

Delight

Help your leads become delighted customers. Collect the information they share with you so you can help them on the issues that matter most to them.

That’s Inbound Marketing

Our Mission

We aspire to be the leading marketing auditing, online and digital marketing agency in Botswana and beyond to corporates and other institutions.

Our Vision

To be the best in what we do and act as a benchmark which will enable us to invest in our employees, as we attain profitability levels that will enable shareholders to invest in other businesses.

Our Values

We espouse these 8 values

• Creativity - the use of imagination or original ideas to create something

• Teamwork - The process of working collaboratively with a group of people in order to achieve a goal.

• Fun – we have fun, we work harder, maintain our composure in a crisis and take better care of the organisation

• Results Oriented - making things happen, want to make right the output of our efforts

• Generosity - the quality of being kind, understanding and not selfish, to provide help to others by giving without thinking twice

• Sense of Humour - we not only see the value in making others laugh, but we prioritize laughter ourselves, finds things amusing, rather than being serious

• Assertiveness - the quality of being self-assured and confident without being aggressive, being assertive is about respecting both yourself and the other person without compromising either person's rights as a human being

• Personal Development - develop talents and potential, build human capital and facilitate employability, enhance the quality of life and contribute to the realization of dreams and aspirations.

Our Belief

We believe in Total Quality Management; which is doing the right thing, right first time to the right people, thereby promoting a culture of zero defects in all our activities. Underlying this is our ability to continuously improve our work and customer service. To achieve this, we do not only listen to your comments, complaints and compliments but we listen attentively and act on them!

Our Objectives

 The responsible management of clients’ business is paramount.

 A business model based on value enhancement and results-oriented in application.

 There will be a combination of our esteemed values and taking advantage of existing local skills to develop further skills.

 The firm will strive to develop new, unique consultancy skills in Botswana and beyond.

 Identification and nurturing of relationships with its various stakeholders, to bring about a win-win situation.

 Augmentation of resources and the continual training of our own employees in our quest to seek knowledge and wisdom which will inherently be transferred to our clientele