About me
I play with crayons all day. I also make ads.
I'm an experienced Advertising industry veteran who has worked across some of the biggest brands in the country. My success spans traditional advertising, direct communications and digital platforms. I'm an Art Director that writes, I'm a storyteller that draws. A strategist who concepts. I appreciate the beauty of type design, and I'm always willing to take on a creative challenge.
I was brought in to save a client at my agency, crafting a brand icon for NAPA Auto Parts that quickly became the agency recommend, the client's next integrated campaign, keeping the business. We introduced the new icon at the Super Bowl, used the concept across all their channels, including social, in-store and merchandising extensions.
I handled rebranding a YouTube site and additional digital assets for my P&G client. I have handled a variety of digital advertising, satisfying client needs in the challenge of the digital sizes and guidelines.
I crafted the self-contained branding for Verizon FiOS within their system, visualizing network promos that pushed out to the existing consumer. We shot and produced work in-house as well as directed an effects company to create custom graphics.
I do all this with a collaborative spirit, energy and positive attitude, inspiring junior creatives under me to keep pushing ideas and always working together to make ideas great. And then greater.
Specialties: InDesign, Photoshop, Illustrator, Quark, Pencils, Pens, Markers, and currently developing HTML and CSS.
Skills
Advertising, Branding, Graphic Design, Illustration, Typography
Sector Experience
Automotive, Consumer Durables, Food & Beverages, Hotels & Resorts, Household Goods, Mobile, Outdoor, Print, Telecoms, Television