About me

Described as being on the top list of visionaries in South Africa, Nicola Cooper is a strong - willed, analytical, logical and creative individual with strong interpersonal and management skills, which translate into her every day approach to her profession. With a desire to travel and push boundaries within a variety of fields, Nicola thoroughly enjoys working with individuals, groups and companies, which blow her mind.

Nicola holds BA and Honours degrees in Visual Arts, a Diploma in outcome-based facilitation and currently in the final year of her MA in Fine Art specialising in local subcultures studies. Her experience includes lecturing at LISOF in the areas of trend analysis, fashion media and historical fashion studies. She has also carved a niche as a specialist working with lifestyle brands such as MTV/MTV Base, The Platinum Group and The Busby Group to name a few. Nicola's academic background and street level experience combined with her long-term work within the Fashion, Lifestyle and Pop Cultural industry ensures Nicola Cooper is a formidable and well-respected expert in her field.

Nicola continues her work in the fashion, lifestyle and pop culture space as a Resident Senior Trend Analyst at Flux Trends, preferred supplier to Trendwatching and Nicola Cooper - Trend Analyst. She offers a unique take on Trend Analysis through the 'Glocalisation' which extends from Global to Local, Local to Local and Local to Global. Her knowledgeable and cutting edge perspective on a multitude of trends, products, complexities and creative conceptual problem solving for your business.