Blind Pig
London
ABOUT
Piccadilly Circus has long been one of the world’s most iconic advertising sites.
Hosting world famous brands such as Coca Cola, Guinness, Phillips, Fujifilm.
Working in partnership with Ancestry®, Ocean Outdoor and Anomaly, Blind Pig was tasked with recreating the iconic advertising landmark at key points in the 20th Century.
The Piccadilly lights open in 1949, following a 10 year blackout at the end of World War II.
Opening a window into Piccadilly’s iconic past, we journey through the advertising hoardings of the 1940s, 1960s and 1980s.
Using archive footage, the team at Blind Pig meticulously recreated 3d renderings of each sign and building facade.
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Production Credits:
Client: Ancestry
Agency: Anomaly
Animation and Post Production: Blind Pig
Executive Producer: Thierry Levy
Creative Director: Ric Comline
Creative Lead: Sean Cooper
Animation: Sean Cooper, Lawrence Scanlon
Media Planning: Ocean Labs
MADEIT CREDITS
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Amy Straker-LonnenProduction Director -
Ayesha KithulegodaAccount Executive -
Ben RobinsonCreatives -
Blind PigAnimation Agency -
Jen SullivanAccount Director -
Jen SullivanAccount Director -
Jo SheppardCreative Director -
Lawrence ScanlonAnimation -
Michael SmithMarketing Manager -
Mike WhitesideCreatives -
Olivia BreenDelivery Co-ordinator -
Rob HendersonAccount Manager -
Russell JamesMarketing Lead -
Thierry Levy CreativeExecutive Producer -
Tim BoxallBusiness Director -
Ocean OutdoorMedia Agency -
Mike WhitesideCreative -
Catherine MorganDirector of Ocean Labs -
Blind PigPR Manager -
AnomalyAdvertising Agency -
Xavier KeenanCreative Solutions Manager -
Melanie BloodSenior Project Manager -
Ric ComlineCreative Director -
Sean CooperCreative Lead