Nicolas Perez Associate Creative Director

ABOUT

For 2 years in a row, Chile has been awarded as the World’s Leading Adventure Tourism Destinarion by World Travel Awards, that added to facts like having one of the driest deserts on Earth (Atacama) and being nominated on several “World’s hardest treks” rankings, have created an image of Chile as a tough country to enjoy. To change our country's reputation and motivate foreign travelers to visit us, we decided to address a social issue never discussed before on Chile in order to earn media attention on a global scale: We made history creating the first inclusive trekking routes in Patagonia, Easter Island and Cochamó, to take for the very first time to disabled people to enjoy the natural wonders of our country.

MADEIT CREDITS

  • Chile TravelClient
Project featured: on 9th May 2018

Wheel The World

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