About me
I have created and executed national marketing initiatives that work across all media and disciplines — advertising, PR, digital, promotions, shopper, experiential and social media.
I have built, managed and mentored diverse creative departments of art directors, copywriters, production artists and freelancers.
And I have experience that extends across a multitude of brands and products from consumer packaged goods, to alcoholic beverages, to financial institutions, to fast food chains, to pharma and probably close to everything in between.
When I started I was simply an art director. Today, I still art direct. But, I also write concepts. And I present big ideas that win new business. And I partner with my clients to grow theirs. And I love every minute of it.
Specialties: Idea writing. Design. Creative. Consumer promotions. Brand activation. PR. In-store marketing. Social media. Experiential. Concepting and creating fully integrated campaigns. DVR management.