Reham Khalil
Creative Director
ABOUT
Brief:
Seroquel xr is a board spectrum anti psychotic.
Research:
the most difficult stage in managing a mental patient is diagnosis, due to the similarity of different diseases have in some symptoms.
There fore most physician goes through long protocols of poly therapy before the patient be functional again
Rationale:
Going through long protocols won’t help your patient .
Put seroquel xr will help you to connect your own dots more freely
Campaign:
We implemented with the concept using drawing application.
And pink markers with
Seroquel xr
Line your own dots


