ABOUT

A new law against child spanking recently banned all forms of educational violence in France. But after centuries of existence this habit is still very common in French homes. Instead of a commercial that tells parents what they have to do, Stop VEO released a short film about a mother and her son – and what we lose when we choose educational violence.

MADEIT CREDITS

  • Stop VeoClient
  • Anne DauvéExecutive Director
  • Boris NicouSound Producer
  • DIVISIONProduction Company
  • Fabrice DelacourtCreative Director
  • Géraldine MangenotEditor
  • Hélène DaubertExecutive Producer
  • Julien BoissinotArt Director
  • Kevin SalembierCopywriter
  • Laura SicouriDirector
  • Marco VenturelliPresident overseeing creativity
  • Marine CatalanPlanning Manager
  • Nazha DahmaniLine Producer
  • Olivier VehertSound Engineer
  • Publicis ConseilAdvertising Agency
  • Rémy ZalcmanPlanning Manager
  • Thomas AnduzeSound Producer
  • * Benjamin AuberdiacTV Producer
  • * Melodie PreelDirector of Photography
  • * D&AD
Project featured: on 26th October 2021

The Words I Won't Say

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