ABOUT

Yogaru was created when its founder Ruth Delahunty discovered a love of yoga while taking a break from her career to raise her children. After her initial training, and using her previous experience as a designer, Ruth created a pack of ASANA cards to help build her home practice and class sequences. Now, with a full website to promote, Yogaru also acts as a learning base for enthusiasts at all levels.

Not only did we create the boxes for this project but we produced the product going inside, too. Designed by Zero-G, these rigid boxes and lids were covered in Colorplan Marsgreen, and had white foiled branding across al the outer panels. The base was covered in two-colour printed, matt laminated sheets. Inside there was a rigid divider included which held the two sets of yoga cards securely. The ASANA cards were made from 350gsm silk card and had a four-colour print to both sides.