ABOUT

Story’s old website had served a purpose, but they were ready to move things on to the next level. The main issue was that, with it’s predominantly black-and-white scheme, their site didn’t reflect the vibrancy of their food. They also wanted to introduce an e-commerce element to the site in order to showcase their books and customised gift vouchers.

We first scoured the the world of Michelin-starred restaurants to see how the best eateries were presenting themselves. After discussing these with Tom and his team, we then honed our focus to what was to become a sleek, elegant and modern design which would showcase Tom’s delicious and colourful food to it’s fullest potential. We then integrated a smart and functional e-commerce shop for their books and vouchers.

Story are elated with their new online home. We managed to capture the excitement of the food created by the amazing Tom Sellers, as well as create a functional yet modern hub to present themselves to the world of Michelin star cuisine.