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POS Loyalty Marketing suite for Chilli Pepper and their client, Dulux Trade Points.

Chilli Pepper, the loyalty marketing agency tasked with handling the Dulux Trade Points account, asked me to design and creatively develop an extensive new range of both generic and stores-pecific point of sale material. I started the project by creating an iconic image the would represent visually, the Dulux Trade Points Loyalty programme in a more eye-catching way.

The POS campaign suite includes:
• Exhibition backdrop, desk and pull-up banner
• Indoor and outdoor posters
• Standees and aisle fins
• Shelf-talkers, bus stops, barkers and wobblers
• Counter top display and registration forms
• Information cards