About me
My career spans 16 years working for brands, broadcasters and agencies. During this time, I have launched and managed 5 television and digital content channels for brands such as Gala, HSBC and Teletext Holidays, developed the strategy and set up a video operation for the countries largest multi channel retailer, Argos and most recently in my role as Content Director for MediaCom, led the development of powerful content campaigns for brands such as Siemens, Scope and Skoda.
My core expertise sits within video, television (AFP, production, brand channels) and content partnerships, both from a strategic and execution perspective.
Having worked client side, I am well placed to understand what brands are looking for from there campaigns and likewise having been a producer, I understand and can relate to teams that are producing content which has enabled me to manage people with credibility, knowledge and appreciation of the proces.