Mark Richardson
Creative Director
ABOUT
Typographic illustration
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AIGA [American Institute of Graphic Arts] invited Superfried to contribute to their daily Quoted series. Each designer submits five typographic illustrations of famous design related quotes to appear on the home page Monday to Friday of a given week.
If I have a style
I am not aware of it.
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Michael Graves
Focusing on the quote, the idea of being 'unaware' was interesting. This was carried forward into a physical form. Splitting the quote and placing each half on a different plane suggested each section of the statement could be literally unaware of the other.
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What @Superfried's 5 #designquotes may lack in legibility they make up for in originality.
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Tweet/ @AIGAdesign